Unusual Move by Meloni: Italian PM Seeks to Trademark Her Own Voice

Meloni Moves to Trademark Her Voice in Bid to Counter AI Cloning and Deepfakes

Italian Prime Minister Giorgia Meloni has taken a step that could set a precedent in the fight against the risks posed by modern technology and artificial intelligence.

She has reportedly turned to the legal system to prevent her voice from being cloned by AI and used without permission in deepfake content.

According to the report, Meloni has filed an application to register a four-second voice recording of the phrase "I am Giorgia Meloni" as an official trademark in the European Union.

If the application is approved, the head of the Italian government would gain stronger legal tools to act against individuals and platforms that use her voice unlawfully or in ways that mislead the public.